We created three spots built around the energy of putting you and your squad onto the best back-to-college deals at Walmart. I led concept and art direction on this campaign, shaping the story and driving the fashion direction across the shoot.

Agency: Contender Labs / Walmart Creative Studio

Creative Director, Art: Temi Lawson & Britt Hammett

Creative Director, Copy: Kendra Croft

ACD, COPy: allie hartounian

acd, art: austin ho